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Platform

Mobility Data

Signals derived from device movement patterns GPS pings, Wi-Fi, and network signals aggregated and processed to reveal how people move, commute, and visit locations.

Factori’s mobility feed is built from partnered mobile apps and SDKs, aggregated globally and delivered as a daily feed, capturing more than a dozen attributes per data point frequency of visit, time of day, dwell duration, and where a device went next which is what makes it possible to reconstruct not just that someone visited a place, but the broader pattern of how they move through their day.

Further reading: What mobility data is · High-fidelity mobility data

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