A hierarchical classification system for Points of Interest (POIs), grouping venues by industry type (e.g., Retail > Apparel > Sportswear) to enable filtered analysis.
Factori’s Places dataset organizes its 200M+ points of interest across 6,000+ distinct categories, which is what makes it possible to ask a question as specific as “every sportswear retailer within this trade area” rather than just “every store.”
Further reading: How POI categorization works · POI data explained
