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How Accurate Is Foot Traffic Data? Six Decisions Behind the Number

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How POI Data for EV Charging Networks Improves Site Selection and Utilization

POI data helps EV charging operators, cities, and businesses place chargers where drivers naturally stop, shop, work, and travel. By using location, mobility, and foot traffic insights, POI data improves charger utilization, reduces deployment risk, and supports smarter EV infrastructure planning.

Published on: July 29, 2026

What Is a Catchment Area and How Do Businesses Analyse It?

Understand what a catchment area is, how businesses analyse it, and how mobility, visit, Places, and People data improve location decisions.

Published on: July 28, 2026

12 Ways to Increase Foot Traffic in Retail Using Real-World Data

Discover how to increase foot traffic in retail using mobility data, trade area insights, audience targeting, and campaign measurement.

Published on: July 23, 2026

How Data-Driven Retail Decisions Improve Stores, Markets, and Demand Planning

See how retailers use internal and external data to improve store performance, demand planning, marketing, site selection, and market expansion.

Published on: July 23, 2026

Using Geospatial Data for Retail Industry to Evaluate Sites, Trade Areas, and Markets

See how retailers use geospatial data to evaluate sites, analyze trade areas, compare markets, and support smarter expansion decisions.

Published on: July 20, 2026

Why Retailers Miss Demand Shifts and How Demand Sensing in Retail Helps

See how demand sensing in retail helps teams detect store-level demand shifts using sales, foot traffic, visit, market, and consumer data.

Published on: July 18, 2026

Cluster Analysis in Retail Industry: How to Build Better Store and Market Clusters

Cluster analysis in the retail industry helps retailers group stores, customers, products, and markets to improve planning, forecasting, and expansion.

Published on: July 17, 2026

What Is Demand Sensing? Definition, Benefits, and Use Cases

Understand demand sensing, how it works, the data it uses, and how businesses improve short-term forecasts, inventory planning, and market decisions.

Published on: July 17, 2026

How High-Fidelity Mobility Data Fuels Hyper-Personalized Campaigns

Marketers crave personalization, but most still miss the mark. High-fidelity mobility data reveals real-world consumer behavior with unmatched precision. It’s the edge brands need to deliver truly relevant, moment-based campaigns.

Published on: July 15, 2026

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How Accurate Is Foot Traffic Data? Six Decisions Behind the Number

Read The Latest
Data Insights