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  • Published on: December 31, 2024

    10 Ways to Improve Lead Generation Through Data-Driven Best Practices

    Discover 10 effective strategies to improve lead generation through data-driven best practices. Learn how to target high-value customers, use look-alike modeling, leverage intent data, and more for sustainable growth in B2B marketing.

  • Published on: November 4, 2024

    Real Estate Potential using Mobility Data Insights

    Learn how mobility data helps real estate professionals make informed decisions on site selection, market analysis, and investment strategies to maximize property value.

  • Guide to poi data

    Published on: November 4, 2024

    Guide to Points of Interest Data (POI Data)

    Explore our in-depth guide on Point of Interest (POI) data. Learn about its significance, applications, and best practices for leveraging POI data in various industries.

  • Published on: October 3, 2024

    Understanding People Data: What It Is, Why It Matters, and How It’s Used in Different Industries

    Explore the definition and importance of people data, how it is sourced, and its key applications in marketing, retail, finance, healthcare, and more. Learn how to leverage people data for better decision-making and competitive advantage.

  • What is Alternative Data?

    Published on: September 27, 2024

    What is Alternative Data? A Complete Guide

    Learn how alternative data is transforming the financial industry. Explore its types, use cases, and challenges and how Factori can enhance financial analysis and decision-making.

  • Published on: September 25, 2024

    What is Audience Data? A Guide for Businesses

    Achieve personalized marketing success with Audience Data. Find how to target, segment, and enrich your audience for tailored campaigns that boost engagement and growth.

  • Published on: September 6, 2024

    Buyer’s Guide and Comprehensive Data Buying Checklist

    Six Steps Data Buying Checklist to streamline your data acquisition process. This guide covers objectives, sourcing, validation, usage, integration, and support, ensuring you select high-quality, relevant data.

  • Published on: August 27, 2024

    The Impact of People Data in Human Resources

    Find out how people data is transforming human resources. Explore its role in talent acquisition, employee engagement, and data-driven workforce planning for better HR outcomes

  • Published on: August 1, 2024

    Exploring the Power of Consumer Behavior Data

    Explore the importance of consumer behavior data in shaping business strategies. Learn about various types of consumer data, methods of collection, and how to use data-driven insights for personalized marketing and improved customer experiences.

  • Published on: July 29, 2024

    5 Reasons to Use Location Intelligence in Advertising & Marketing

    Explore how location intelligence transforms advertising and marketing. Learn the top 5 reasons to use geolocation data to optimize ad placements, refine audience segmentation, enhance offline advertising, increase direct mail effectiveness, and boost customer loyalty.

  • Published on: July 29, 2024

    5 Reasons to Use Location Intelligence in E-commerce

    Discover how location intelligence transforms e-commerce strategies. Learn the top 5 reasons to leverage geospatial data for optimizing delivery routes, personalizing marketing campaigns, enhancing inventory management, improving customer experiences, and gaining a competitive edge.

  • Published on: July 29, 2024

    5 Reasons to Use Location Intelligence in Financial Services

    Discover how location intelligence transforms financial services. Learn the top 5 reasons to leverage geospatial data for enhanced risk assessment, optimized branch locations, personalized marketing, improved customer experience, and a competitive edge.