See where interest is building before sales move

The Market dataset turns search and commerce signals into simple, geo‑level indicators of interest and intent—so you can see which brands, products, and categories are gaining attention in each market, and act before the curve.

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Spot demand before it happens

Interest by category and brand

Where people are searching for a category or brand more (or less) than before.

Geo‑level variation

How intent and interest differ by country, region, city, or neighborhood, so you avoid treating all markets the same.

Search vs shelf reality

Where search interest is high but presence on digital or physical “shelves” is limited—a signal for opportunity or risk.

Momentum and direction

Simple trend signals that show whether interest is rising, flat, or falling in each market.

Why teams use market intelligence

Spot demand early

See where attention is shifting before it shows up fully in sales, and move budget or inventory accordingly.

Back your plans with evidence

Choose launch markets, pilot regions, and promo windows using clear demand‑side signals.

Explain gaps and surprises

When a category under‑ or over‑performs, quickly see whether customer interest changed in that market.

Align teams on “where next”

Give growth, merchandising, and finance a shared, objective view of which markets are heating up.

Understand what the market wants before it happens

Demand Forecasting

Use category and brand interest as an additional signal to refine short‑ and medium‑term demand plans.

Marketing Planning

Shift budgets toward markets with rising intent and away from those where interest is clearly falling.

Category & Assortment

Decide which products and categories to push in each region based on where demand is building.

Market Entry & Expansion

Select markets for new stores, products, or campaigns based on proven interest, not just gut feel.

Brand & Competitive Tracking

Monitor whether you or your competitors are gaining attention across key markets.

Modern data teams who listen to the market

Marketing & growth teams

Deciding where to spend and which messages to lead with.

 Planning assortment and feature space by market.

Prioritizing markets and sizing upside with clearer leading indicators.

Adding clean, external intent signals to models and dashboards.

How Market works with other datasets

Market + Retail Sales

Market + People

Market + Places & Business

Market + Events & Mobility

Market + Economic

Choose your markets and topics

Tell us which regions, categories, and brands you want to track.

Review a sample

Explore how interest and momentum look across a handful of key markets.

Roll out across teams

Connect Market data to your forecasting, planning, and marketing workflows.