• Published on: October 23, 2024

    The Power of Mobility Data in Advertising

    Learn how mobility data revolutionizes advertising by enabling targeted campaigns, enhancing consumer engagement, and optimizing marketing strategies for better ROI.

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  • Published on: June 20, 2024

    Introducing ScreenIQ, Out Of Home Measurements, Insights & Planning Tool

    Discover ScreenIQ, Factori's new tool for OOH measurements, insights, and planning. Optimize your campaigns with high-quality data. Request a live demo now!

  • Published on: June 20, 2024

    Making the most of the media giant that is IPL

    Discover how to maximize ROI in IPL marketing through accurate attribution and audience insights. Level up your game with location intelligence!

  • Published on: June 20, 2024

    How CPG Brands Can Leverage App Usage Data To Understand Consumer Behaviour Change

    Discover how CPG brands utilize app usage data to understand shifts in consumer behavior, optimize omnichannel marketing, and predict future trends. Contact us for insights!

  • Published on: June 20, 2024

    How Can The Out-Of-Home Industry Leverage Data In The New Normal

    Explore how leveraging consumer and location data can revolutionize OOH marketing, optimize campaigns, and adapt to the new normal for increased ROI.

  • Published on: June 20, 2024

    Leveraging Holistic Consumer Profile Data To Help Drive Online Sales

    Leverage data enrichment for your e-commerce business to understand consumers better, personalize experiences, and boost conversion rates effectively.

  • Published on: June 20, 2024

    How Market Research Companies Can Leverage Human Mobility Data To Help Brands Develop Post-COVID Business Models

    Discover how market research firms can harness human mobility data to guide brands through post-pandemic challenges and capitalize on evolving consumer behavior.

  • Published on: June 20, 2024

    Data Industry Allies Factori and Datarade Strengthen Partnership

    Factori, has announced its official partnership with Datarade, the fastest-growing global e-commerce platform for commercial datasets.

  • Published on: June 20, 2024

    Why location data is the new currency enterprises need

    Learn why location data is crucial for businesses in the digital age. Learn how it revolutionizes customer insights and transforms customer experiences.

  • Published on: June 20, 2024

    Are Luxury Brands In The UAE Maximizing The OOH Opportunity?

    Explore how luxury brands in the UAE are embracing OOH advertising, leveraging real-world intelligence for hyper-targeted campaigns, and maximizing ROI.

  • Published on: June 20, 2024

    Mobile Audiences for Automotive: Mastering the Art of Targeting Auto Intenders

    Unlock the power of mobile audiences to understand complex car buying journeys, personalize targeting, and enhance ROI for automotive brands in the Asia Pacific region.

  • Published on: June 20, 2024

    E-commerce is now capitalising on Mobile Audiences to boost conversions

    Discover how e-commerce brands can capitalize on mobile audiences to enhance consumer insight, tailor marketing strategies, and boost conversion rates.

  • Published on: June 20, 2024

    Mobile location tracking will boost in-store customer experience

    Learn how mobile data tracking enhances footfall measurement, drives better campaigns, and customizes in-store experiences, as discussed by Tom Gregory of Factori.

  • Published on: June 20, 2024

    OOH comes of age with location intelligence

    Discover how location intelligence is revolutionizing Out Of Home advertising, improving site selection, and measuring ROI for better campaign effectiveness.

  • Published on: June 20, 2024

    A New World Awaits Luxury Hotels. Are They Ready To Make The Most Of It?

    Discover how data-driven insights can help luxury hotels navigate the complexities of post-pandemic travel, win consumer trust, and optimize operational expenses. Learn more now!

  • Published on: June 20, 2024

    How to make the most of the OTT advertising opportunity

    Explore strategies for navigating the booming OTT advertising landscape, from audience insights to measurement frameworks, and prepare for the future of video marketing.