POI Data that delivers 27% better busines results

Get access to 200M+ global POIs and get the accurate, detailed location insights your team has been missing

Factori’s POI data helped us open three new stores that are outperforming our network by 27%. Their accuracy and detail gave us the confidence to move fast in competitive markets

Sarah Chen
Vice President, Retail Chain

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Carto
Inmobi
Group M
QMS
Madison World
The trade desk
Luxottica
Vistar media
X axis
Yahoo
Clear Channel
Innomt
Onspot
Abinbev
0M+
Global POIs
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Countries & Regions
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Categories
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Rich Attributes

Why choose Factori POI Data?

Dataset Features

Factori

Other Data Providers

200M+ POIs across 229 countries

6,000+ distinct categories

50+ attributes per location

Daily Data Updates

Detailed Visitor Demographics

Time-Segmented Insights

Flexible Delivery Options

Competitive Brand Affinity Analysis

Contextual Data Enrichment (Popular times, place topics)

Privacy-First Approach

Point of Interest (POI) Data tailored for your industry challenges

Target campaigns with precision

Connect with audiences based on their actual location behaviors

  • OOH Placement: Position billboards on high-value audience routes

  • Audience Segmentation: Group users by location visit patterns

  • Competitive Intelligence: Identify areas with audience overlap

  • Campaign Measurement: Track real visits from ad exposure

campaign performance using POI data

Place stores with confidence

Optimize store strategies with real customer movement data

  • Store Performance: Compare location traffic across your network

  • Site Selection: Find optimal locations based on visit patterns

  • Customer Journey: Track pre and post-store visit behaviors

  • Competitor Analysis: Measure share of visits in key trade areas

Revolutionize Retail Strategy with Location Insights

Position Services Strategically

Optimize financial services with location strategy

  • Branch Optimization: Place services where customers actually go

  • ATM Placement: Identify high-traffic areas needing coverage

  • Competitive Analysis: Track visit share against other institutions

  • Market Expansion: Find underserved areas with growth potential

Enhance Financial Services with Location Intelligence

Engage players where they are

Create engaging experiences based on player movement patterns

  • Player Movement: Design features based on location behavior

  • Event Planning: Select venues where players naturally gather

  • Engagement Analysis: Link location visits to in-game actions

  • Regional Targeting: Focus efforts on high-density player areas

Level Up Gaming Strategy with Location Data

See how industry leaders are using our POI Data

Turn raw location information into decisions that drive real business results

Retail Analytics

Boost store performance with foot traffic insights that drive measurable ROI

Urban Planning

Build where people actually go, using real movement data for smarter decisions

Market Research

Spot trends before competitors with location data that reveals the full picture

Business Development

Find winning locations with data proven to identify high-performing sites

Enterprise-Grade Security, Guaranteed.

GDPR
AICPA SOC2
ISO complaint
CCPA

Real results from real clients

See how industry leaders are transforming their business with our POI data

Factori’s POI data helped us open three new stores that are outperforming our network by 27%. Their accuracy and detail gave us the confidence to move fast in competitive markets

Sarah Chen
Vice President, Retail Chain

After starting to use Factori’s POI database, our campaign targeting improved by 34%. Our clients now see measurable foot traffic increases to their locations.

James Rodriguez
CMO, Global Marketing Agency

Switching to Factori solved our incomplete data problems. Their comprehensive POI coverage helps us spot neighborhood trends months before competitors.

Michael Thompson
Research Director, MI Firm

Make confident location decisions with Factori

Schedule a quick call and get a custom data sample for your business use case

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